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amazon-passkey
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Amazon: How to set up a passkey

Fabian Peters
Last updated: May 20, 2025 1:28 pm
By Fabian Peters
unsplash.com/ Christian Wiediger
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Passkeys are considered a secure and simple alternative to classic passwords. Now Amazon also offers this login method. We therefore tell you how you can set up a passkey on Amazon.


Passkeys can replace classic passwords with other authentication methods. This is already possible with WhatsApp, Google and PayPal, for example, when users activate Face ID on their iPhone or the fingerprint sensor on their Android device.

What are passkeys?

When a passkey is created, two different keys are generated on the basis of web authentication. One of them is stored by a website or app. The other private key, which is located on a device, is used for verification.

The device used is linked to the login. For example, if you create a passkey on your smartphone, you can use your phone as a login key. If you now open a website on the desktop, you have the option of using a different device for authentication. For example, a QR code is displayed that you can scan with your smartphone to authenticate yourself.

Set up Amazon Passkey: This is how it works

After WhatsApp, Google and PayPal, Amazon now also offers the login method. The company has more or less silently jumped on the Passkey-train. There was no official announcement of the launch. Yet, Amazon recently started offering the option to create a passkey. You have to proceed as follows:

First, log in to your Amazon account with your smartphone. Then click on your user profile in the upper right corner and then on “My Account“. Then select the “Login and security” tab under “Account settings“.

Now a menu appears, in which the option “Passkey” has recently appeared. Now click on “Set up” and then on “Continue“. According to Amazon, you can also log in with the passkey on devices that are not linked to your cloud service account. You can find details on Apple’s help page or Google’s help page.

On the other hand, it is a bit bizarre that Amazon also offers the option “Use Passkey with 2-step verification”, since the login method is actually supposed to replace two-factor authentication in addition to logging in without a classic password. The passkeys at Amazon do not seem to be really mature yet.

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