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Snapchat integrates AI chatbot from ChatGPT into its app

Fabian Peters
Last updated: May 20, 2025 1:29 pm
By Fabian Peters
Snap
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Snapchat is integrating its own AI chatbot into its app. The software for the bot “My AI” is based on the hype AI ChatGPT. However, the artificial intelligence will initially only be available to subscribers of the paid subscription Snapchat Plus. Snap’s AI plans go further, however.

Snapchat has presented its own AI chatbot, “My AI”, which is based on ChatGPT. In order to integrate artificial intelligence into its app, the company has adapted it accordingly. This was announced by parent company Snap in an official blog post.

My AI: Snapchat integrates AI chatbot from ChatGPT into its app

Accordingly, the instant messaging service plans to integrate the AI chatbot into its app in early March 2023. However, the offer will initially be reserved for Snapchat Plus subscribers. From €4.49 per month, they will have the option in future,
communicate with the AI via a chat tab in the app, which is located above the conversations with friends.

According to reports, however, this will initially only be a mobile-friendly version of ChatGPT. In contrast to the hype AI, however, Snap has restricted the responses of its own AI chatbot. This is how the company wants to ensure its general trust and security guidelines.

Snapchat: AI chatbot apparently still error-prone

Accordingly, there should be no replies that include swearing, depictions of violence and sexually or politically sensitive topics. In order to improve the chatbot, Snapchat wants to initially save all conversations with the AI. The company therefore advises its users: “Please don’t share secrets with My AI and don’t rely on its advice.”

According to Snapchat, the AI is indeed designed to “avoid biased, false, harmful or misleading information”. However, errors could still occur. The company is therefore urging its users to provide feedback on their experiences.

Snapchat wants to make ChatGPT AI available to all users

Snap CEO Evan Spiegel told The Verge that “My AI” will be available to all 750 million Snapchat users in the long term. Spiegel commented:

The big idea is that not only do we talk to our friends and family every day, we talk to AI every day. And that’s something we’re well positioned to do as a messaging service.

Even though the Snap CEO is keeping quiet about his exact plans, “My AI” could help the company gain new Snapchat Plus subscribers in the short term and thus also new revenue.

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